Genre: Animation, Action, Adventure
Relase Date: 15 June 2018
Runtime: 1h 58min
Writer: Brad Bird
Starring: Samuel L. Jackson, Sophia Bush, Holly Hunter and more
Director: Brad Bird
Movie Bio : “The thing is, many sequels are cash grabs,” Bird told reporters during a recent press event to promote Incredibles 2. “There’s a saying in the business that I can’t stand, where they go, ‘if you don’t make another one, you’re leaving money on the table.’ It’s like, money on the table is not what makes me get up in the morning; making something that people are gonna enjoy a hundred years from now, that’s what gets me up. So if it were a cash grab, we would not have taken fourteen years – it makes no financial sense to wait this long – it’s purely [that] we had a story we wanted to tell.”
Despite the sequel taking more than a decade to make it to the screen, it also ended up being produced on a shorter timescale than anticipated, after the film’s original release date (June 21, 2019) was switched with Toy Story 4.
While Bird compared the experience with “running in front of a train, laying down track” as they attempt to get the film finished in time (they’re still working on it), he also admitted that scheduling swaps aren’t that uncommon in animation.
“I wouldn’t say often, but it has happened a number of times. The original Incredibles was supposed to be after Cars. It was gonna be Nemo, Cars, Incredibles. And our reels came together a little earlier than Cars did, so we moved up. And the same situation happened here with Toy Story 4,” he said. “They’ve been going a number of different directions in story, and it was concluded that we were a little further along than they were, so we moved up. So, that was a challenge for us, but the studio is three times bigger than it was during Incredibles. So if we didn’t choke, we could actually, theoretically, get the movie made, and that is what came to pass.”
“On some level, it’s like going out to the football field and there’ve been way too many games on it, and there’s this dried dirt with a few sprigs of grass, and everything’s kind of clunky, and life doesn’t grow there anymore. So there’s that aspect, where you feel like, ‘oh, Jesus, it’s really been covered,’” Bird said. “It makes it very challenging on a story level. Because not only do you have every superhero under the sun and cross-promoting films and blah blah blah blah blah, but you also have a bunch of television shows … So it’s easy to freak out and go, well, why even try? Everybody’s got everything done to death. But I return to, what makes us unique? And it’s this idea of a family, and that superheroes have to hide their abilities [from the public, due to Superhero Relocation Program]. And those things are actually unique to us, and there’s plenty left to explore.”